Online security has probably never been such a hotly debated subject as it was in 2015. From recent numerous high-profile attacks on Sony and others, to this year’s leaking of data stolen from the extramarital-affair-facilitating website Ashley Madison website, have pushed cyber security firmly into the spotlight.
One of the biggest, buzziest phrases making the rounds in corporate circles at the moment is “big data”. But what does big data actually mean? What is it and, more importantly, what can it do for your business or organization? The good news is that it’s not just another tired old buzz word that actually has very little meaning (“pushing the envelope”, we’re looking at you!) Using big data within your company can actually help you increase profit.
We all know that data is valuable. After all, the more we know about the inner workings of our business and how our customers behave, the better. But knowing that data is crucial in helping to move your organization forward, and knowing exactly how to use that information to do so are two very different things.
While it is highly likely that you have an insurance policy that will cover your small or medium-sized business in the event of a disaster, chances are you don’t have business interruption insurance. The majority of smaller companies tend to overlook interruption policies, believing (or at least hoping) that regular insurance will be enough to protect them.
Earlier this month, social media platform Twitter alerted a number of its users to the fact that their accounts may have been hacked into by something, or someone, known as a “state-sponsored actor.” While a warning of this kind is certainly not unprecedented – for some time now, both Facebook and Google have also been contacting any of their users who they think may have been targeted – it suggests that attacks of this type are becoming more widespread.
With the vast majority of end users turning to Google as their search engine or default browser of choice, it comes as no surprise to learn that the company takes security seriously. But in a perpetually changing landscape where anti-virus and anti-malware tools are constantly chasing their tails in order to stay up to date with the latest threats, there cannot be many small to medium-sized business owners who can afford to ignore the issues surrounding cyber security.
A Business Continuity Plan (BCP) is a valuable security blanket for countless companies across the nation. And while business owners hope they never have to invoke their continuity plan, it is important to understand which events might necessitate it coming into action.
Blogging has gone from being a fun side project for aspiring creatives to an absolute necessity for businesses of all sizes. For many companies, especially small to medium-sized ones, it’s likely to be just about the only web page that is updated with any regularity on their websites.
The majority of the population uses the Internet everyday. And when a customer feels they’ve been wronged, it is incredibly easy for him or her to go online and vent their frustrations. So when this happens, how do you handle it? Here are some tips as to how to react to negative brand criticism, so that you can paint a positive image of your business online.
You have finally decided your small or medium-sized business is ready to utilize Business Intelligence (BI) software. This is a big step for your company and one that must be approached with diligence. If you are not careful the cost of BI software, not to mention training, could far outweigh the actual benefits you end up receiving.