Customer data offers an insight into information such as customer demographics, behavior, and preferences, enabling businesses to create quality products and positive experiences that will cater to their client base. But it’s not enough for a business to collect customer data — it must collect data that is useful and relevant.

2020 was a memorable year for many people due largely to the COVID-19 pandemic, which forced most everyone to stay at home. The year was also notable for the cybersecurity industry, as cybercriminals repeatedly exploited the situation by launching cyberattacks that caused fear and panic.

As cyberthreats become more sophisticated, many businesses need to prioritize cybersecurity more than ever. But are you sure that your security measures are keeping your enterprise IT assets safe? Here are five signs that they may not be effective.
Open wireless networks
With just one main internet line and a couple of wireless routers, an entire office can get online.

Theft of service is the most common type of fraud that impacts Voice over Internet Protocol (VoIP) phone systems. Let’s take a closer look at how it affects VoIP networks and how your organization can prevent or minimize the risk of this type of fraud.

Businesses use Microsoft Excel for many purposes, including creating formulas, planning budgets, recording expenditures, and more. A spreadsheet can handle limitless amounts of information, making it an extremely useful tool for storing and analyzing data such as text and numbers.

A dashboard is a business intelligence tool that displays metrics and key performance indicators (KPI) for organizations. Dashboards provide you an overall view of how your business is performing. Here are some uses of dashboards in real-life business situations.

Smartphones have become an indispensable tool for most of us. We use them for a wide range of activities, from gaming to checking social media to accessing work apps. Because of heavy use, our smartphones may sometimes run out of battery. When that happens and you’re out in public with no access to your charger, using public charging kiosks to bring your phone back to life can seem like a good idea — but it’s not.

With many companies having shifted to remote work due to the pandemic, the use of video conferencing applications like Zoom, Cisco WebEx, and Microsoft Teams has become nonnegotiable. These apps allow remote workers to perform their tasks as usual, ensuring business continuity.

When an operator asks a client for permission to put them on hold, what they’re really saying is “Can you wait a short time not talking to anybody?” A caller can be put on hold at different times throughout a call, and for varying durations. This lull used to be insufferable, but now you can improve customers’ on-hold experience with Voice over Internet Protocol (VoIP).

VoIP phone systems help make waiting on the line bearable or even downright enjoyable via the sharing of fun anecdotes and info, playing of on-brand music, and the conveyance of engaging messages.

As 2020 comes to an end, it’s time to assess how your business performed in the past 366 days. This involves identifying areas that worked well and those that can be improved. For instance, you may have realized that your current managed IT services provider (MSP) wasn’t as effective as you had hoped.