Businesses have more access to customer data than ever before, and that trend will likely continue in the future. The insights you get from all that data are valuable. However, a lot of data is unnecessary or possibly even problematic. To ensure your insights are relevant and useful, you must have a well-defined data collection […]
Tips and tricks for collecting customer data
How to make the most out of your CRM
Building rapport with customers has never been easier with customer relationship management (CRM) software. You can keep track of contact information, buying preferences, and sales patterns. It’s a must-have for all sales and marketing teams. If you want to know how to make the most out of your CRM, follow these tips. Always update customer […]
Improve the value of your business data
Are you making the most of your business’s greatest assets? The data your employees and customers generate is an unsung hero, just waiting to take your business to the next level. Obviously, enough information can help any company make better decisions, but how can a small or medium-sized organization use data analysis to increase revenue? […]
CRM tips and tricks for beginners
Customer relationship management (CRM) software is essential for every marketing, sales, and customer service department. It allows you to capture your customers’ information and keep a record of their interactions with your business. If you’re new to the concept of CRM, here are some tips and tricks to help you get the most out of […]
How big data can increase your profit
One of the biggest, buzziest phrases making the rounds in corporate circles at the moment is “big data”. But what does big data actually mean? What is it and, more importantly, what can it do for your business or organization? The good news is that it’s not just another tired old buzz word that actually […]