Artificial intelligence (AI) is used in many business processes such as behavioral advertising, customer service, and social networking. According to a study by research firm Gartner, leading organizations are expected to increase the number of their AI-based projects in 2021, with 40% of them planning to deploy AI solutions by the end of 2020.
But what does AI have in store for small businesses in the San Francisco and San Jose areas? Here are some of its benefits:
1. Improve sales and marketing
Customer relationship management applications are built to gather customer data across different platforms like email, telephone, and social media.